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(IT-NEWSWIRE.COM, October 09, 2018 ) 2018-2023 Global Marketing Automation Software Market Report Status and Outlook
Marketing automation is software and tactics that allow companies to buy and sell like Amazon--that is, to nurture prospects with highly personalized, useful content that helps convert prospects to customers and turn customers into delighted customers. This type of marketing automation typically generates significant new revenue for companies, and provides an excellent return on the investment required.
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Companies Profiled in this report includes: HubSpot, Marketo, Act-On Software, Salesforce, Adobe Systems, Oracle. Infusionsoft, IBM, Cognizant, ETrigue, GreenRope, Hatchbuck, IContact, LeadSquared, MarcomCentral, Salesfusion, SALESmanago, SAP, SAS Institute, SharpSpring, Aprimo
Marketing Automation Software is primarily split into: Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics and Social Media Marketing. And Email Marketing is the most widely used type which takes up about 32.39% % of the global market in 2017.
USA is the largest sales region of Marketing Automation Software in the world in the past few years. USA market took up about 53.95% the global market in 2017, while Europe was 23.84%.
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The rise of cloud computing and social platforms enabled the growth of Marketing Automation Software from the earlier software product, and both cloud and social platforms now support much of the Marketing Automation Software capabilities.
This report presents a comprehensive overview, market shares and growth opportunities of Marketing Automation Software market by product type, application, key companies and key regions.
Research objectives
To study and analyze the global Marketing Automation Software market size by key regions/countries, product type and application, history data from 2013 to 2017, and forecast to 2023. To understand the structure of Marketing Automation Software market by identifying its various subsegments. Focuses on the key global Marketing Automation Software players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years. To analyze the Marketing Automation Software with respect to individual growth trends, future prospects, and their contribution to the total market. To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks). To project the size of Marketing Automation Software submarkets, with respect to key regions (along with their respective key countries). To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market. To strategically profile the key players and comprehensively analyze their growth strategies.
Table of Content:
2018-2023 Global Marketing Automation Software Market Report (Status and Outlook)
1 Scope of the Report
2 Executive Summary
3 Global Marketing Automation Software by Players
4 Marketing Automation Software by Regions
5 Americas
6 APAC
7 Europe
8 Middle East & Africa
9 Market Drivers, Challenges and Trends
10 Global Marketing Automation Software Market Forecast
11 Key Players Analysis
11.1 HubSpot
11.1.1 Company Details
11.1.2 Marketing Automation Software Product Offered
11.1.3 HubSpot Marketing Automation Software Revenue, Gross Margin and Market Share (2016-2018)
11.1.4 Main Business Overview
11.1.5 HubSpot News
11.2 Marketo
11.2.1 Company Details
11.2.2 Marketing Automation Software Product Offered
11.2.3 Marketo Marketing Automation Software Revenue, Gross Margin and Market Share (2016-2018)
11.2.4 Main Business Overview
11.2.5 Marketo News
11.3 Act-On Software
11.3.1 Company Details
11.3.2 Marketing Automation Software Product Offered
11.3.3 Act-On Software Marketing Automation Software Revenue, Gross Margin and Market Share (2016-2018)
11.3.4 Main Business Overview
11.3.5 Act-On Software News
11.4 Salesforce
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Rajat Sahni
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Source: EmailWire.Com
Source: EmailWire.com
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