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(IT-NEWSWIRE.COM, February 27, 2018 ) The Global Cognitive Analytics Market was valued at USD 1.82 billion in 2016 and is projected to reach USD 45.57 billion by 2025, growing at a CAGR of 43.02% from 2017 to 2025.
Cognitive analytics applies intelligent technologies to bring all of these data sources within reach of analytics processes for decision making and business intelligence. When applied in the enterprise, cognitive analytics can be used to bridge the gap between large volumes of information and the need to make decisions in real time. Cognitive analytics provides personalized services, improves service consistency and quality, enhance knowledge sharing, mine untapped data source, and detects product safety issues.
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The major players in the market are as follows:
Amazon Web Services, Persado, SAS Institute, IBM Corporation, Intel, HPE , Ipsoft, Google, Sinequa, Narrative Science, Microsoft Corporation, Nuance Communications, Nokia, Cisco Systems, Oracle Corporation
Cognitive analytics is a data forward approach which starts and ends with what’s contained in information. This approach of data unveils connections, patterns and collocations that enable unprecedented, even unexpected insights into data like never before. Growing adoption of the cognitive computing technology, the proliferation of data, and the introduction of advanced analytics techniques are the factors that drive the demand for cognitive analytics solutions.
Market Dynamics:
1. Market Drivers
2. Rising adoption of cloud technology
3. Increasing adoption by small and medium enterprises
4. Increasing need for cognitive computing technology
5. Growing size of complex data
6. Emergence of advanced analytics techniques
Market Restraints
1 Security concerns
2 Lack of technical expertise
3 Highly complex analytical process
4 Issues with the management of data quality and safety
Market Segmentation:
The Global Cognitive Analytics Market is segmented on the technology, component, organization size, application, deployment mode, vertical, and region. These major players have adopted various organic as well as inorganic growth strategies such as mergers & acquisitions, new product launches, expansions, agreements, joint ventures, partnerships, and others to strengthen their position in this market.
Research Methodology:
Research study on the Global Cognitive Analytics Market was performed in five phases which include Secondary research, Primary research, subject matter expert advice, quality check and final review. The market data was analyzed and forecasted using market statistical and coherent models. Also market shares and key trends were taken into consideration while making the report. Apart from this, other data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Company Market Share Analysis, Standards of Measurement, Top to Bottom Analysis and Vendor Share Analysis.
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