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(IT-NEWSWIRE.COM, February 02, 2018 ) Clickstream analytics is the process of collecting user data based on their online activity and analyzing the data to do customer segmentation and then find out the reasons for the customer making a purchase or not. Clickstream analytics uses fundamental parameters such as visit duration, time stamps, IP address, session details, product details, and customer demographics. The vendor uses this information to profile the data, creating predictive models based on buying patterns in order to determine what they should do to increase their conversion rates.
Publisher's analysts forecast the global clickstream analytics market to decline at a CAGR of (13.65%) during the period 2017-2021.
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The market is divided into the following segments based on geography: -Americas -APAC -EMEA
Key vendors -Google -IBM -Microsoft -Oracle
Other prominent vendors -Adobe Systems -AT INTERNET -SAP -Splunk -Talend -Verto Analytics -Vlocity
Have any query? Enquire about report @ http://www.reportsweb.com/inquiry&RW00011084038/buying
Market driver -Detailed customer segmentation
Market challenge -Inaccuracy because of dynamic data
Market trend -Use of mobile devices for clickstream analytics -Advanced targeting options -Rising use of other methods to track customers
Fundamentals of Table of Content:
PART 01: Executive summary PART 02: Scope of the report PART 03: Market research methodology PART 04: Introduction PART 05: Global construction market PART 06: Market drivers PART 07: Market trends PART 08: Global AEC market PART 09: Market segmentation by product PART 10: Geographical segmentation PART 11: Market challenges PART 12: Impact of drivers and challenges PART 13: Five forces model PART 14: Key vendor analysis PART 15: Key vendor profiles
Browse complete report @ http://www.reportsweb.com/global-clickstream-analytics-market-2017-2021
ReportsWeb.com
Rajat Sahni
+1-646-491-9876
sales@reportsweb.com
Source: EmailWire.Com
Source: EmailWire.com
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