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(IT-NEWSWIRE.COM, December 12, 2019 ) MarketsandMarkets forecasts the global field force automation market to grow from USD 1.2 billion in 2019 to USD 2.8 billion by 2024, at a Compound Annual Growth Rate (CAGR) of 18.2% during the forecast period. Factors that drive the market growth of field force automation market are rising demand for robust solutions for maximizing the efficiency of field forces in real-time and growing adoption of cloud-based enterprise mobility solutions.
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The wave of the Fourth Industrial Revolution led to a breakthrough in technologies and has compelled organizations to adapt to the dynamic technology landscape for improving their business operations and workforce productivity. With new trends and techniques, the need for automating business tasks, managing field workers, and catering to the sudden demands of customers, companies require robust workforce mobility solutions. Field force automation solution is one such robust solution that provides to the dynamic needs of field service organizations. By leveraging GPS, Field force automation solution enables field service organizations to optimize scheduling and dispatch workers to areas requiring repair or maintenance, or to customers demanding services. As field force automation has eased the workflow of organizations, its application and developments has increased across regions. In consideration to regional particularities, many companies have partnered with regional partners to enable regional deployments of field force automation solution and have also added new capabilities to allure customers.
Cloud deployment type is projected to grow at the highest CAGR in the field force automation market. SMEs and organizations having limited budget limited IT staff, and lack of robust infrastructure are continuously shifting to cloud owing to features such as anywhere access, rapid implementation, reduced setup, and operational cost, less maintenance cost, scalability, and ease of use. By empowering their field workers and managers with ubiquitous access to intelligent scheduling and optimization, automated capacity planning, route planning, and real-time monitoring and communication capabilities, SaaS-based field force automation solutions help organizations to improve workforce productivity with minimal effort and minimal cost.
Transportation and Logistics industry vertical is estimated to grow at the highest CAGR in the field force automation market during the forecast period. Transportation and Logistics companies are increasingly adopting emerging technologies, such as smart sensors, computational devices, and security systems for improved service delivery and smart tracking. Field force automation solutions augment the effectivity of these technologies by facilitating constant communication between the fleet drivers and vehicle fleet managers.
The geographic analysis of the field force automation market is mainly segmented into five regions, namely, North America, Europe, APAC, MEA, and Latin America. North America is expected to be the overall leader in the adoption and implementation of field force automation, followed by Europe and APAC. Increasing investments by North American companies in advanced technologies, strong economic growth, and the presence of major field force automation providers in the region would drive the market growth for North America and Europe. Moreover, increasing demand for cloud-based solution, raising awareness of the benefits of field force automation in the region, are expected to drive the high growth of the field force automation market in APAC. The market players are also expanding their operations in this region to enhance their market share.
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